Website Audits
Your website is often the very first impression a potential customer has of your brand. A thoughtful audit makes sure you’re not just looking good — you’re converting.
First Impressions Matter.
Book a free 30-minute audit consult → reggie@pentawest.com
Why a Website Audit Matters
• Uncover hidden obstacles — even small UX or technical issues can quietly drive visitors away before they take action.
• Maximize your marketing spend — align your site with your Google Ads, SEO, and analytics data so every campaign is sending traffic to a site that’s actually ready to convert.
• Get actionable insights — go beyond surface-level fixes with clear, prioritized recommendations your team can implement for measurable impact.
• Defend your decisions — walk into your next leadership meeting with data, not guesses, on what your site needs and why.
Your site is the single most important asset in your digital marketing stack.
Every ad you run, every email you send, and every organic search that lands on your domain lives or dies by what happens next.
A Penta West Website Audit shows you exactly where your site is winning, where it’s leaking, and what to fix first.
Option 1: The Comprehensive Website Audit
A deep dive into your website’s performance, user experience, and conversion opportunities — delivered with a strategy you can actually act on.
What’s included
Core Pages Review — Home, service pages, information pages, menu and footer, search experience, lead pages, thank-you pages, and research pages.
Data-Driven Analysis — a full review of your Google Analytics, Search Console, SEMrush, and technical SEO data to surface where you’re missing opportunities.
UX & Conversion Review — we look at the journey from first click to conversion — messaging, layout, CTAs, friction points, and mobile experience.
Ad ↔ Site Alignment — we check that your paid media and landing pages are actually working together, not fighting each other.
Actionable Roadmap — a prioritized list of improvements covering both quick wins and longer-term strategic fixes.
In-Person (or Virtual) Walkthrough — a full working session so your team understands every finding and knows exactly what to do next.
Ideal if you want a real diagnostic tool — one that doesn’t just point out problems but gives you the strategy to unlock the user experience and marketing opportunities your site is currently leaving on the table.
Price: Ask for a Quote | Detailed presentation + working session | 3-week lead time
Option 2: The Quick Review
A lighter, high-level review for teams that need a fast read on where to focus first.
What’s included
Examples of the key issues hurting your performance
Easy wins and suggested changes you can make right away
A prioritized shortlist of improvements for quick impact
A strong first step if you want a directional read on your site without the full strategic depth of the Comprehensive Audit.
Price: Ask for a Quote | Short findings document | 2-week lead time
Our recommendation
If you want to truly understand how your site is performing and where the biggest growth opportunities live, the Comprehensive Audit is the way to go. The Quick Review is a budget-friendly alternative — useful, but it won’t deliver the same depth of insight or long-term value.
Which audit is right for you?
Comprehensive Website Audit
Full diagnostic of every key page and the journeys between them
Analytics, SEO, UX, and paid media alignment — all in one review
Detailed presentation and live working session with your team
Best for: teams ready to act on a real growth roadmap
Quick Review
High-level check on the most visible issues and easy wins
Prioritized shortlist of improvements
Delivered as a short findings document
Best for: teams looking for a fast read before committing to deeper work
“Yeah — those are real numbers.” Our audits surface the kind of findings that turn into measurable revenue gains once you act on them.
Why Choose Penta West
We specialize in paid search and digital advertising with deep expertise across Google Ads, YouTube, Bing, Facebook, Instagram, TikTok, and Pinterest. Whether you need to grow fast, bridge the gap while SEO catches up, or understand exactly how people are searching for your products — we know how to maximize both your budget and your reach.
Why clients choose Penta West
Hands-On Expertise — work directly with an experienced, senior strategist.
Proven Results — a track record of driving ROI and scaling campaigns sustainably.
Full Transparency — you’ll always know exactly where your budget is going and what it’s generating.
Flexible Contracts — month-to-month after the setup period.
Custom Solutions — campaigns and audits tailored to your business goals, not a playbook we recycle.
Our mission is simple: do great work, deliver measurable results, and make marketing the easiest part of your business. Let’s grow together.
